Canada Crew - Netflix
TVOKids has commissioned Little Engine Moving Pictures' new live-action/animated preschool series Canada Crew.
Currently in production at Toronto-based Little Engine, Canada Crew will teach youngsters about the people, places and spaces across Canada. It is hosted by three puppets that tour the country and interview real-life, high-profile Canadians.
The 26 x seven-minute series is distributed by Breakthrough Entertainment, and will premiere on TVO on July 1, 2017—Canada's 150th anniversary.
The series will also be available online on tvokids.com and via TVOKids' YouTube channel. Meanwhile, Little Engine's puppetry preschool series Now You Know, with guests like Chris Hadfield, Keshia Chante, and PK Subban, premiered on TVOKids earlier this month.
Status: In Development
Runtime: 8 minutes
Canada Crew - J.Crew - Netflix
J.Crew Group, Inc., is an American multi-brand, multi-channel, specialty retailer. The company offers an assortment of women's, men's and children's apparel and accessories, including swimwear, outerwear, loungewear, wedding, bags, sweaters, denim, dresses, suiting, jewelry, and shoes. As of August 2016, it operates more than 450 retail stores throughout the United States. The company conducts its business through retail, factory, crewcuts, Madewell stores, catalogs and online.
Canada Crew - Marketing - Netflix
Each year the company issues 24 editions of the J.Crew catalog, distributing more than 80 million copies. J.Crew has been criticized for labeling its new super-small jeans as “size 000”., and for advertising them as “toothpick jeans”. Critics have said the labeling promotes vanity, a practice known as vanity sizing. The “size 000” is smaller than a size zero and has three zeros, implying that it is two sizes smaller than the smallest normal size. This has caused people to question whether negative sizes will be available in the future, and if the method of labeling should be changed. In early 2011, J.Crew was under fire by conservative media outlets for an advertisement featuring its creative director and president, Jenna Lyons, painting her son's toenails pink. Beneath the picture was a quote that read, “Lucky for me I ended up with a boy whose favorite color is pink.” Some people were of the opinion that J.Crew was challenging traditional gender identity roles, although author Jo B. Paoletti said that it was “no big deal”.
Canada Crew - References - Netflix